Smart Shopper

    INFORMATION FOR
    LOCAL RESIDENTS

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    • Sorry - No Online Coupons, No Extras...Why?

     

    ADVERTISING
    INFORMATION

    • Home
    • Testimonials
    • Reader Statistics - Results From Our 2012 Survey!
    • Why Choose Smart Shopper?
    • Distribution - Mail Schedule
    • Advertiser Bill of Rights
    • Online Coupons Can Hurt Your Business...
    • The "Daily Deal" 50% OFF Mistake
    • Referral Program
    • Rates
    • Contact Us
    • Community Support

Why Choose SMART SHOPPER?

UNIQUE EXPOSURE

Smart Shopper is mailed by the U.S Post Office to 72,000 homes (over 172,000 consumers) in Central Oregon 5 times per year.  It's extremely popular among consumers, ensuring that your ad will be seen, and not quickly discarded like most publications. Smart Shopper is not hidden in an envelope, or mixed in with all the 'stuff' in the newspaper, and it's NEVER left in piles at grocery/convenience stores or gas stations.

LIFESPAN - VALUE

Smart Shopper is packed full of valuable coupons and great offers that consumers crave. Each offer gives recipients another reason to keep and use the magazine, which in turn gives Smart Shopper an astounding eight-week lifespan. This tremendous exposure, combined with its competitive cost (as little as one penny per household), makes Smart Shopper the best advertising value in the region.

BUILDING BRAND EQUITY

Smart Shopper has grown beyond coupons.  We present your brand, logo and message to more consumers in Central Oregon than any other publication or advertising option.  Locals will see your ad for approximately two months!  The exposure and impressions offered by Smart Shopper are simply unbeatable. 

STUNNING GRAPHICS

Our highly skilled design team works closely with clients to develop dynamic and effective ads, custom tailored to their individual businesses. All ad layouts, artwork, graphics and photography are included in our program.

RESULTS!

Most importantly, Smart Shopper gets results! Check out our testimonials page and see for yourself how you too can gain new customers, increase sales and grow your business by advertising in Smart Shopper.

 

SMART SHOPPER stands alone as the best advertising program in Central Oregon with proven methods, unique design and unmatched popularity.

Click to See Coupon Facts

 

COUPON FACTS (Information by PROMOTION MARKETING ASSOCIATION)

  • 79% of the United States population uses coupons.
  • 69% of primary shoppers report that they "frequently or almost always check or clip coupons" as part of their shopping behavior.
  • According to the U.S. Postal Service 74% of Americans immediately read or look at advertising they receive in the mail

All Age Groups and Income Levels use Coupons!

Age

% Using Coupons

Income

% Using Coupons

18-24

69.7%

Under $25,000

72.2%

25-34

78.2%

$25,000-$50,000

78.9%

35-44

81.5%

$50,000 - $76,000

81.7%

45-54

79.0%

$75,000+

77.6%

55-64

80.6%

 

 

65+

72.0%

 

 

By Gender By Education Level
Females: 86%
Males: 69%

By Education Level
High School: 73.2%
Some College/Graduate: 80.1%
Post Graduate: 79.8%

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